Portio Research : Worldwide Mobile Industry Handbook 2012-2016

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Powerfully detailed all-new market growth forecasts now available:

Worldwide Mobile Industry Handbook 2012-2016
Your essential guide to understanding the size, scope and major players of the worldwide mobile industry: 4th Edition

Published 11th July 2012 – All new market size data and mobile subscriber forecasts

For full details, pricing information and how to order your own copy, for immediate download, please visit


Serving as your essential and highly valuable guide to the mobile and wireless industry, this data-packed Handbook will enable you to better understand the worldwide mobile market.

Subscribers
·         The number of mobile subscribers worldwide stood at almost 6 billion at end-2011. The subscriber base is forecast to increase at a Compound Annual Growth Rate (CAGR) of 7.3 percent between 2011 and 2016, to reach nearly 8.5 billion by end-2016.
·         This growth will be led by markets in Asia Pacific and Africa. During the period 2011-2016, the subscriber base of Asia Pacific is expected to grow at a CAGR of 9 percent; African markets will witness a CAGR of 9.4 percent during the same period.
·         The advanced markets of North America and Western Europe are approaching saturation, with most of the markets having close to or more than 100 percent mobile penetration.[1]
·         Mobile subscribers worldwide are gradually shifting to 3G and higher networks, and users in these segments are forecast to account for around 60 percent of total subscribers by end-2016, compared to 26 percent at end-2011.

Portio Research forecasts that:
–       there will be 6.5 billion mobile subscribers worldwide by end-2012
–       the worldwide mobile subscriber base will now grow at a CAGR of 7.3 percent between 2011 and 2016, to near 8.5 billion by end-2016
–       worldwide annual handset shipments will exceed 1.67 billion at end-2012, 125 million more than that in 2011
–       worldwide annual handset shipments will reach 2.15 billion by end-2016
–       smartphone shipments in 2012 will account for almost 40 percent of total worldwide handset shipments
–       smartphones will account for the majority of worldwide handset shipments by end-2016
–       mobile services generated over USD 1.3 trillion in revenues worldwide in 2011, and that this revenue is now expected to grow at a CAGR of 6.3 percent between 2011 and 2016, to hit nearly USD 1.8 trillion by end-2016
–       the worldwide mobile market will generate total service revenues of nearly eight trillion US dollars over the next five years
–       subscriber growth in the 2011-2016 period will be led by markets in Africa and Asia Pacific; with respective projected regional level CAGRs of 9.4 and 9 percent
–       the Top 10 markets by mobile subscriber additions (to 2016) will add 1,807 million subscribers over the next five years
–       the leading markets (by growth in subscriber numbers) are China (633.4 million), India, Indonesia, Brazil, Egypt, Pakistan, The US, Bangladesh, Nigeria, and Iran (55.1 million additions)
–       these same markets, measured as CAGR (2011-2016): Egypt leads (with 16.7 percent), followed by Oman, Sudan, Bangladesh, Mozambique, Iran, Pakistan, China, Uganda, and Nigeria (9.9 percent)
–       frustratingly, mobile ARPU is declining worldwide due to the increased acquisition of new users from low-value and rural segments, fierce price competition, and commoditisation of voice and messaging services
–       mobile equipment spend is expected to reach USD 56.3 billion at end-2012, recording a year-on-year growth rate of 3.6 percent
–       annual worldwide equipment will exceed USD 68 billion in 2016.

There is MUCH MORE for you in this all-new Worldwide Mobile Industry Handbook 2012-2016

This is the fourth edition of this detailed and comprehensively updated handbook, which offers you all the essential market data required for business strategy and planning purposes, including:
– in-depth subscriber growth forecasts for leading countries
– subscriber figures for key network operators across all major geographies
– market share data
– quarterly handset shipment figures
– handset and infrastructure vendor profiles
– analysis of popular handsets/smartphones
– ARPU data
– churn figures
– vendor market share and so much more.

Other report features include an introduction with performance comparisons of mobile vs. other media and major industries, to demonstrate how massive mobile truly is, and briefings on the four major aspects of the mobile industry: subscribers, revenues, handsets and infrastructure.

This essential new 192-page market report will act as a touchstone to refer back to again and again for meetings, presentations and business plans.

Prices held for the last 5 years! We know times are hard, so we have not raised our prices for the last 5 years…holding prices down, saving you money – more great data, same old low prices.

Please see full details online at

Key features of this essential new market study:

·         Analyze 5-year mobile subscriber forecasts to 2016; identify key growth opportunities
·         Handset shipment data and market share
·         Understand the true value of the worldwide mobile industry
·         Essential forecasts and market sizing; worldwide, regional, country and operator-level analysis
·         Study performance comparisons of mobile vs. other media and major industries
·         83 key markets examined; country level subscriber growth and penetration forecasts
·         MNO market share assessed
·         Review ARPU, churn rates, penetration, and handset/smartphone shipments
·         Scrutinize technology breakout forecasts (2G/3G and above split) to 2016
·         Compare the Galaxy S III, Nokia Lumia 800 and iPhone 4S with other competing, popular smartphones
·         All this and more in this must-have 192 page report

Please view the full brochure online at

About this report:

6.5 billion mobile subscribers worldwide by end-2012; annual handset shipments of over 2.15 billion by 2016; a global market projected to generate total service revenue of nearly eight trillion dollars over the next five years – the mobile space continues to see significant growth worldwide, and remains a highly exciting industry representing massive opportunities to all.

As mobile technology continues to evolve and significantly influence user lifestyles, and ever more multi-functional mobile phones and services feature heavily in news-cycles and popular culture, the impact the mobile industry has had, and will have, on daily life is almost unfathomable.

In the following seven chapters, this new handbook delivers essential forecasts and market data offering worldwide, regional, country and operator-level analysis, to fully immerse you in all things mobile:

·         Introduction
·         Mobile Subscriber Base
·         Mobile Handset Market
·         Mobile Infrastructure Market
·         Mobile Marketing Data
·         Key Telecom Technologies
·         Appendices (including full glossary of terms)

Mobile technology now touches almost everything.  Having moved from the periphery to be omnipresent in daily life, the mobile space by default becomes a sector of great interest to nearly everyone.  

Worldwide mobile market growth, while initially driven by uptake in Western mobile markets, is currently underpinned by the emerging markets of Asia Pacific, the Middle East, and Africa. By end-2016, Portio Research now forecasts that worldwide mobile subscribers will total nearly 8.5 billion.

This 192-page report is packed with invaluable data and statistics you can use for your own internal reports, presentations and market forecasts. This study by Portio Research serves as a guide for those in the mobile space and beyond to foster better understanding of the worldwide mobile market and the identification of future growth prospects.

With broad geographical coverage, this essential new edition includes data collected from 83 mobile markets worldwide, market share data, quarterly handset shipment figures, handset and infrastructure vendor profiles, analysis of popular handsets/smartphones, ARPU data, churn figures and a great deal more.

You can view the full sales brochure online at

Further reasons to buy this research:

·         Explore and identify opportunities in a growth market that will generate total revenue of nearly eight trillion dollars over the next five years
·         Worldwide mobile subscriber and revenue forecasts to 2016
·         Top 10 countries by subscriber base, subscriber growth, and future additions
·         Broad geographical coverage: mobile subs and penetration for 83 major markets, and their key MNOs’ subs and market share; Top 10 operators by subscriber base
·         AME broken-out: separate analysis for the Middle East, and for Africa
·         Worldwide mobile handset shipment forecasts to 2016
·         Major handset/smartphone vendor profiles: quarterly shipments, market share and popular handsets
·         5-year mobile equipment spend forecasts; insightful infrastructure vendor profiles
·         Youth mobile penetration in the Top 20 worldwide mobile subscriber markets
·         Monthly mobile data ARPU in the Top 20 worldwide mobile subscriber markets
·         Graphic-heavy, text-light presentation – to quickly update you on the worldwide mobile market
·         Explanations of key technologies and full glossary of terms

Table of Contents

The full Table of Contents, complete with List of Figures, Tables and Companies Mentioned in the report is available online at

Introduction    
  Worldwide Mobile Market        
    Subscribers 
    Revenues     
    Handsets     
    Infrastructure
  Mobile and Other Major Industries       
    Revenue Comparison of Mobile and Other Major Industries
  Mobile and Other Media          
    Mobile vs. TV           
    Mobile vs. Internet    
  Performance Comparison – Major Mobile Companies vs Other Big Companies 
    Telecommunications vs. Other Industries in Fortune Global 500          
    Telecommunication Companies Performance Comparison 2010 and 2011       

Mobile Subscriber Base          
  Worldwide      

  Western Europe         
    Austria
    Belgium       
    Denmark      
    Finland        
    France         
    Germany      
    Ireland         
    Italy 
    The Netherlands       
    Norway        
    Portugal       
    Spain           
    Sweden       
    Switzerland  
    The UK        

  Eastern Europe          
    Belarus        
    Bulgaria       
    Croatia         
    Czech Republic        
    Greece         
    Hungary       
    Lithuania      
    Poland         
    Romania      
    Russia         
    Serbia          
    Slovakia      
    Turkey         
    Ukraine        

  Asia Pacific   
    Afghanistan 
    Australia      
    Bangladesh  
    China           
    Hong Kong  
    India
    Indonesia     
    Japan          
    Kazakhstan  
    Malaysia      
    New Zealand
    Pakistan      
    The Philippines         
    Singapore    
    South Korea 
    Taiwan         
    Thailand       
    Vietnam       

  North America
    Canada        
    The US        

  Latin America 
    Argentina     
    Brazil           
    Chile
    Colombia     
    Jamaica       
    Mexico        
    Peru
    Venezuela    

  Middle East   
    Bahrain        
    Iran  
    Iraq  
    Israel           
    Jordan         
    Kuwait         
    Oman          
    Qatar           
    Saudi Arabia
    Syria
    The UAE      

  Africa
    Algeria         
    Angola         
    DR of Congo           
    Egypt          
    Ghana          
    Kenya          
    Lesotho       
    Morocco      
    Mozambique
    Nigeria         
    South Africa 
    Sudan          
    Tanzania      
    Tunisia         
    Uganda        

Mobile Handset Market
  Overview        
  Major Handset Vendors          
    Nokia           
    Samsung     
    LG   
    Sony Ericsson         
    Motorola      
    Apple          
    RIM 

Mobile Infrastructure Market    
  Overview        
  Future Outlook           
  Major Mobile Infrastructure Vendors    
    Alcatel-Lucent          
    Ericsson      
    Nokia Siemens Networks      
    ZTE 
    Huawei Technologies

Mobile Marketing Data 
    Mobile Penetration – Top 20 Mobile Markets  
    Mobile Penetration in Youth Segment –Top 20 Mobile Markets           
    Data ARPU – Top 20 Mobile Markets

Key Telecom Technologies     
  Technologies 
    2G   
    2.5G/2.75G  
    3G   
    3.5G
    4G   
  Network Components and Services     
    Backhaul      
    Base Transceiver Station (BTS)         
    Mobile Services Switching Center (MSC)       
    Node-B        
    IP Multimedia Subsystem (IMS)         
    Radio Access Network (RAN)
    Remote Access Virtual Private Network (VPN)           
    Short Message Service Centre (SMSC)          
    Multimedia Message Service Centre (MMSC) 
    SS7 
    Femtocell     
    Thin Client    
    Wireless Fidelity (Wi-Fi)        
    National leased lines 
    International Private Leased Circuit (IPLC)      
    Very Small Aperture Terminal (VSAT) 
    Managed Services    
    Voice over Internet Protocol (VoIP)   
    PCS networks          
    Orthogonal variable spreading factor (OVSF) 
  Mobile Services         
    Instant Messaging    
    Enterprise Services  
    Mobile e-mail           
    Location Based Services      
    Mobile Video Service Technologies   
    Mobile Gaming Services       
    Augmented Reality (AR)        
    Cloud Computing

Appendices     
    Glossary      
    Portio Research Classifications         
    Companies Mentioned in this Report 

The full Table of Contents, complete with List of Figures, Tables and Companies Mentioned in the report is available online at

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Prices held for the last 5 years! We know times are hard, so we have not raised our prices for the last 5 years…holding prices down, saving you money – more great data, same old low prices.

Prices:

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I look forward to hearing from you. I hope I can be of some help to you.

Kind regards,

John

John White
Business Development Director
Portio Research Ltd
See all our latest reports at http://www.portioresearch.com 

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