Fundamentals of Sponsorship Marketing
Learn from our expert team of sponsorship marketing practitioners. This intensive, two-day seminar is a must-attend for junior to mid-level managers who are involved in sponsorship marketing as part of their integrated marketing communications program. This program will provide you with an enhanced understanding of the role of sponsorship marketing within the MarCom plan, how to select the right partner, activation of the program and measurements for success.
SMCC Members: $660 plus HST
Non Members: $1,100 plus HST